In 1966, Ralph Baer, an employee of defense contractor Sanders Associates (New Hampshire, USA) came up with the concept of a "television gaming apparatus." This device included both a chase game and a video tennis game, and could be attached to a normal television set. On 1 Sept 1966 Mr. Baer wrote a 4-page paper describing the plans for simple video games. On 7 May 1967 he played the first two-player video game with his team partner Bill Harrison. On 15 Jan 1968
the first patent application filed for video game. In January of 1969 Baer started to demonstrate a revised unit with a working light gun and joy-stick interface - the "Brown Box" - the very first fully-programmable, multi-player video game unit. Demonstrations were made to TV-set manufacturers including RCA, GE, Zenith, Sylvania, Magnavox, Warwick and Sears.
"I can never thank Ralph enough
for what he gave to me and everyone else."
Steve Wozniak
Co-founder Apple Computers
Magnavox Odyssey
It took several years and numerous false starts, but in 1970, Baer showed the game to Magnavox, which signed a licensing agreement the following year. Then, on January 27, 1972, Magnavox launched Baer's "brown box" technology as the Odyssey video game console - the world's first home video game system. Priced at $100, the Odyssey utilized simple black-and-white graphics, enhanced by plastic overlays for the television screen.
Also in 1972, inspired by an early peek at Ralph H. Baer's original video tennis game for the Magnavox Odyssey, Nolan Bushnell and his Atari company released an electronic arcade game called PONG, which became a huge success. This game truly launched the electronic gaming revolution.
In September 1972, a prototype was tested on top of a barrel as the first commercial coin-operated machine in a tavern in Sunnyvale, CA called "Andy Capp's'. Within a few days, Mr. Bill Gattis, the tavern manager, called Atari's engineer Al Alcorn (the original creator of the PONG prototype) and reported that the machine was in need of repair. When examined, Alcorn discovered that the coin mechanism had been literally stuffed with quarters. Pong became an instant success and it created the arcade video game industry. The video game revolution had begun... from 1972 through 1976, you couldn't go to a pub or arcade without finding a long line at the PONG machine.
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